Australia Council NBN art project proposal March 2012
We want to build a network for the propagation and promotion of interactive video art
Users / participants will install a program or widget on their computer that will allow us to stream video as a screen saver opening up some previously unused screen time which we would use to present live interactive art projects creating an opportunity for artists to be exposed and seen.
Individual computer users will be encouraged to become a member for free but video.coop will also curate a selection of ambient video content for paid subscribers.on screens everywhere: corporate foyers / idle computer screens / bars / clubs / libraries / airports / lifts. Video.coop will be setup as a social enterprise selling streamed content to the myriad of hungry screens around the world. Money will pay people to collate / promote / manage. Video.coop will become a self funded online video art repository – the live art installation medium of choice. Digital Fringe, an open access festival played to hundreds of screens throughout the world streaming 1000’s of pieces of digital art has acted as a proof of concept for video.coop.
We wish to take this further by the creation of an interactive art channel where incidental non narrative visuals are streamed and because the content is delivered through a browser there is the potential for user interactivity.
Interactivity could be users directly choosing the art piece or searching by regions / time / individual artists / similar artists or genres. Alternatively users can just let us program their incidental viewing and of course it will all be social networking compatible. Interactivity could also be uploading, commenting or choosing options that directly feed into the art piece.
To demonstrate full capability and the nuances of the system video.coop will produce a prototype of a streamed interactive video project to show (promo) what is possible …………..
lost letter office lost data office
….……..there is so much unwanted data in the world: images / video / musings / failed projects, the detritus of finished (and unfinished) projects. Users can purge themselves of their unwanted
data / the lost data office takes data from the trash can through video.coop widget or program
The not needed 1’s and 0’s can be transferred to a digital recycle centre / waste transfer station, once inside the lost data office other people can rifle through and have a look and take bits like dumpster diving / gleaning or possibly the voyeuristic notion of going through other people’s rubbish, perhaps the instinct to leave notes on treasure they have found (like sound cloud) or merely tag stuff so others can find it leave notes for others to look at and discover. of course it’s all integrated with social networking.
This data may be: squashed; recognisable but compacted; categorised; shred; perhaps Creative Commons published; anonymous; quantified and graphically represented.
Visually data could be squashed into bricks that make up a wall or structure people can zoom in to have a look or maybe visualised along a conveyor belt and gets added to a rubbish pit. Or perhaps all this data gets quantified and anonymously mapped.
Technicalities: the widget will be downloadable mac and pc, and be written and implemented by the end of 2012. video.coop will be fully operational in early 2013. Our budget is approximately100k to set up the delivery project of video.coop and the demonstration art project lost data office. Much of this effort is in setting up the social enterprise of video.coop: promotion, business and data management systems.
In producing this project we collaborate and work across everything as a team, we all have a great mix of technical conceptual and aesthetic skills to develop this project. but specific areas of expertise include:
justin schmidt: co producer (the original idea)
ajax mckerrel: co producer / hosting back end
jayson haebich: programming
kate geck and benjamin ducroz: web aesthetics
As video.coop lives on the net and is streamed live it requires the NBN’s potential bandwidth for optimum usage although can be used on ADSL 2+ allowing users throughout the world to participate. The project and is reliant on ubiquitous fast internet.
Justin Schmidt co-produced Digital Fringe 2006-2010: 300 screens around the world screening thousands of art entries. This was a form of ‘proof of concept’ . We want to create a sustainable cooperative that delivers visuals to a demonstrated market. There are many tens of thousands of screens throughout the world that are used for digital signage or direct advertising that need interesting curated content. The content will of course be streamed live over the internet using the NBN.
The tools exist to quickly build the video.coop project with Open Source software. Using the open source Kaltura.org video streaming server, integrated with WordPress content management system and deploying both systems in the cloud. Ajax McKerral has installed and managed both of these systems in Amazon Web Services for multiple projects, including the award winning PingMusic project with the Melbourne Symphony Orchestra, The Song Room and other collaborators.
Video.coop will generate income from screens acting as a visual label with an income split for artists, as it will generate it’s own income it will be sustainable as a long term entity. A complete business plan has been drawn up for this. Video.coop is browser based, it is cross platform and adaptable. Artists will develop and use the connectivity of video.coop in ways that we cannot now imagine, it will change the way people consume and conceive of video art projects